CLIENTS/TV APARECIDA

Integration with Reuters for More Efficient Broadcasts

Credits: Juana Tannús / TV Aparecida

About the Client

TV Aparecida is a Brazilian television network featuring religious and entertainment content, headquartered in Aparecida, São Paulo. Founded by the Catholic Church, TV Aparecida is among the 14 largest television networks in Brazil in terms of coverage and is the 7th most-watched open TV broadcaster in the country. Since 2021, it has been a SNEWS client for journalism production and recently began implementing the Arion solution for entertainment programs.

Client since:

2021

Where:

Aparecida, São Paulo, Brazil

Nature:

Television Broadcaster 

SNEWS Solutions:

  • Arion NRCS

The project

With a high demand for information from the Vatican and other global religious sources, TV Aparecida faced operational difficulties due to the need to access real-time content from Reuters through another platform. This fragmented process caused delays and complications, impacting the efficiency and agility of news broadcasting.

SNEWS Approach

About Reuters API: The Reuters API provides access to a comprehensive range of multimedia content, including live feeds, videos, pictures, graphics, audio, and ready-to-publish articles from Reuters and our Connect marketplace partners directly in your content management system with our state-of- the art API technology.

Integration with Reuters API:

SNEWS developed an integration with the Reuters API, allowing content to be accessed directly through Arion NRCS. This integration facilitated the search, preview, and download of Reuters media in a seamless and rapid manner, eliminating the need to access multiple platforms.

Key Benefits

  • Operational Efficiency: Significant reduction in time and effort required for content production.
  • Cost Reduction: Lower need for human and technological resources, optimizing investments.
  • Rework Reduction: Complete elimination of rework for repeated scripts in different news programs, thanks to centralized information in NRCS.

Post-Project Situation

Results:

  • Improved Content Organization: Centralized access to all Reuters content within Arion NRCS.
  • Operational Efficiency: Streamlined the processes of searching and analyzing content, saving about 30 minutes per query.
  • Real-Time Visibility: Allows all users to view news in real-time, integrating it directly into agendas.

New Workflow:

  1. Configuration: The producer sets up the news sources to be monitored.
  2. Search and Filtering: Conducts specific searches, filtering by urgency and relevant themes.
  3. Forwarding: Information is directly forwarded to agendas and scripts, improving efficiency.

Modernizing News Broadcasting with Reuters Integration

The integration of Arion NRCS with the Reuters API transformed TV Aparecida’s operation, providing faster, more efficient, and higher-quality broadcasts. The partnership with SNEWS enabled the broadcaster to optimize its processes and meet the demands of a discerning audience, with quick and reliable access to real-time information.

About SNEWS

As a leading provider of journalism, media, and workflow software, SNEWS is at the forefront of the revolution in how companies connect with their audiences. With a dedication to cutting-edge technology and a deep understanding of the media landscape, we offer comprehensive solutions that empower companies to create captivating and immersive content across multiple platforms.

About Reuters News Agency

Reuters News Agency is the leading global source of news content for thousands of media customers around the world. Founded in 1851, Reuters upholds its Trust Principles of independence, integrity, and freedom from bias, delivering news from the source across the globe. With 2,600 journalists and coverage in over 11 languages, Reuters provides fast, live news and intelligence daily. Offering diverse content types, including breaking news, in-depth reports, multimedia, and verified content, along with content from global partners. Leveraging advanced technology, Reuters ensures seamless access and distribution, simplifying the publishing process for media organizations with engaging content.

The source of the news
this one

Jovem Pan

Broadcast solutions for the largest radio station in Brazil​

Rede Verdes Mares

A fully managed newsroom system

Rede Bahia

The first implementation of ANEWS Enterprise